The award winning chiropractic centre, Bangsar Chiropractic, is undergoing a rebranding exercise and one of the first thing the owner looked into is a new logo design.
You have to admit the old logo is very dated and not unique. Logo designs with hands are overused and very predictable resulting in them not being memorable. You may think you know the logo but it is almost impossible for clients to recall the brand.
Design Concept
The letters B and C, initials for Bangsar and Chiropractic, are combined together in the new logo to represent a backbone. The stripe-design effect further accentuates the spine. Additionally, the straight lines and precise shapes also impart Strength, Professionalism and Efficiency.
The play of the letters B and C also implies Balance.
The Colours
The colour Blue signifies Secure, Calm, Honest, Strong, Caring and Trustworthy.
The colour Green signifies Growth, Organic, Natural and Caring.
BANGSAR CHIROPRACTIC
75-1, Jalan Bangkung (Off Jalan Maarof)
Bukit Bandaraya
59100 Kuala Lumpur
Phone: +603-2094 9975
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