51% of consumers are more likely to buy a product or brand after liking them on Facebook.
80% of consumers are more likely to try new things based on friends’ suggestions made in social media
74% of consumers are more likely to encourage friends to try new products.
Social Media is becoming more influential at each phase of the connected world.
Are you a business owner and is your business using social media to engage your customers, yet? Are you waiting for your competitors to do it and you will play catch-up later?!
Many brands go south pretty soon as their owners have no idea what it takes to build a brand and have a general lack of direction. Those are mostly small start-up brands but many mega brands have their bad days too.
We all know learning from others’ mistakes is one of the fastest way to learn and avoid making the same mistakes of our own.
BRAND FAILURES by Matt Haig is a great read whether to learn new things or just a reminder to us that handles brands of what could go wrong.
By the way, this is my first blog post from the iPad using the app Blogsy. Trying to be really mobile with my work process. Appears there are still some getting used to be had with this app. Stay tuned for more.
Klinik Nouveau Vous had a totally new rebranding exercise having changed from its previous name, Xcelderm. Klinik Nouveau Vous specialises in aesthetic treatments with its new clinic located at Sri Hartamas. Nouveau Vous mean “New You” in French in line with their specialty. The task was to create a clean, sophisticated new image that is [...]
This is a good article and shows examples of how social media is the new marketing media to help boost sales. Car dealerships in this instances are making good use to also create a customer relationship experience and building their brand online. Click here to read full article on USA Today.
The devastating 11 March 2011 earthquake and tsunami that hit Japan totally changed the lives of many. The Japan Club of KL held a fund raising concert in aid of the victims and I was asked if I could help design the tee shirt for the concert.
According to Facebook’s February 2012 data:
