Vision Space is a leading optometrist centre offering the latest in eye-care and eyewear technology and expertise.
As part of its expansion plans, the client wanted to have a rebranding exercise that includes a new logo. This new logo have to be more dynamic and advanced to reflect the company’s direction and aspirations.
A few options were presented and the client wasted no time in selecting this design.
The mnemonic device comprises a ‘V’ on its side representing Vision and another ‘V’ symbolising forward looking and advancements. Both the Vs create the letter ‘S’ in the center that stands for Space. All these combined in the shape of an eye.
The company tagline is VISION FOR LIFE and the colour orange is used on the forward pointing letter V to reflect the company’s Values. Orange is a power color. It is one of the healing colors and it also stimulates enthusiasm and creativity.
Find out more about Vision Space at http://visionspace.com.my
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